1. Introduction to Magenta Leaf Powder
Table of Contents
Magenta Leaf Powder is produced from 100% natural leaves of the Magenta plant (Peristrophe roxburghiana), a traditional herb native to Southeast Asia. Known for its ability to produce a vibrant, beautiful purple-to-magenta hue, this powder is the perfect natural alternative to synthetic food dyes.
At Vinahugo, our Magenta leaves are harvested at their peak, carefully cleaned, and dried using low-temperature technology to preserve both the intense pigment and the subtle, pleasant herbal aroma. This product is ideal for manufacturers looking for “Clean Label” ingredients to satisfy the growing demand for natural food coloring.
2. Technical Specifications
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Product Name: Magenta Leaf Powder (Purple Leaf Powder)
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Scientific Name: Peristrophe roxburghiana
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Appearance: Fine dark green powder (turns vibrant purple when extracted in water)
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Color Hue: Vivid Magenta / Deep Purple
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Solubility: High (when steeped in hot water)
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Moisture Content: ≤ 8%
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Mesh Size: 80 – 120 mesh
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Shelf Life: 12 – 18 months
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Storage: Store in a cool, dry place; strictly avoid direct sunlight to prevent color fading.
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Certification: ISO, HACCP, FDA (upon request)
3. Key Features & Benefits
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100% Plant-Based: A safe, non-toxic, and vegan-friendly natural coloring agent.
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Stable Color: Provides a rich, heat-stable purple hue that is perfect for steaming and boiling.
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Health Properties: Traditionally used in folk medicine for its anti-inflammatory and cooling properties.
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Subtle Aroma: Adds a very mild, pleasant herbal scent that does not overpower the main flavor of the dish.
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No Artificial Additives: Free from preservatives, synthetic dyes, or chemical fillers.
4. Versatile Applications
4.1 Traditional Cuisine & Bakery
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The primary ingredient for Purple Sticky Rice (Xôi Lá Cẩm) and traditional rice cakes.
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Used in making colorful dumplings, “Bánh Chưng,” and mooncakes.
4.2 Confectionery & Desserts
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Natural coloring for jellies (thạch), puddings, and sweet soups (chè).
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Applied in ice cream, macarons, and decorative frostings.
4.3 Beverage Industry
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Used to create visually stunning purple layers in milk teas, cocktails, and herbal infusions.
4.4 Cosmetics
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Natural pigment for handmade soaps, bath bombs, and organic skincare products.
5. Packaging & OEM Services
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Standard Packaging: 10kg – 25kg Kraft bags with silver foil lining to protect from light.
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Retail Packaging: 50g, 100g, 500g zip-lock foil pouches for retail shelves.
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OEM/ODM: Private labeling and custom moisture-proof packaging solutions.
6. Export Policy & Logistics
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MOQ: Flexible quantities to support artisanal brands and industrial buyers.
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Lead Time: 10 – 15 days after deposit confirmation.
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Shipping Methods: Air freight (highly recommended to maintain freshness) or Sea freight.
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Export Markets: USA, EU, Australia, Canada, and Asian markets.
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Documents: CO, Phytosanitary Certificate, Health Certificate, Technical Data Sheet (TDS).
7. Why Choose Vinahugo?
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Pure Sourcing: Grown in controlled agricultural zones in Vietnam to ensure high pigment concentration.
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Advanced Processing: Low-temperature drying ensures the powder doesn’t lose its color-changing properties.
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Consistency: Every batch is tested for color intensity and microbial safety.
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Global Logistics: Professional handling of export documents for smooth customs clearance.
9. Contact Information
VINAHUGO CO., LTD 📞 Phone: +84 909 735 434 (WeChat – WhatsApp) 📧 Email: info@vinahugo.com | vinahugo.info@gmail.com 🌐 Website: vinahugo.com 💬 WhatsApp: Click to chat directly













