Coffee Shop Statistics
Table of Contents
1. Starbucks was the most popular coffee chain in 2020.
(Statista)
Starbucks has long been, and remains, the largest coffee chain in the world, and this holds true in the Philippines. In 2020, the chain generated more than 150 million USD in sales, far surpassing its competitors.
2. Coffee Bean and Tea Leaf ranked second.
(Statista)
The second most popular coffee chain in 2020 was Coffee Bean and Tea Leaf, but it only generated 17.54 million USD, or about 12% of Starbucks’ revenue in the same period. McCafe was the third most popular chain.
3. Millennials in the Philippines are willing to spend 100 pesos (1.90 USD) for a cup of coffee.
(Business Mirror)
As in most places in the world, millennials are the age group driving demand for coffee shops, and this group was willing to pay 100 Philippine pesos for a cup of coffee in 2018, equivalent to 1.90 USD per cup. While this may not sound like much compared to places like the U.S., the average monthly disposable income in the Philippines is only about one-tenth that of the U.S.
4. A cup of coffee in Manila costs 3.02 USD.
(CashNetUSA)
Manila, the nation’s capital, is where you will find the highest concentration of coffee shops. The average price for a cup of coffee in the capital is just over 3 USD.
5. Opening a coffee shop can cost up to 375,000 USD.
(Nonmen)
The cost of opening a coffee shop in the country varies depending on location, size, and type of establishment. A coffee kiosk costs less than a full-scale café. According to some estimates, prospective coffee shop owners should expect to invest up to 375,000 USD to open a café in the Philippines.
Coffee Forecast in the Philippines
6. Each Filipino is expected to purchase 3.78 kg of coffee by 2025.
(PhilStar)
Although the pandemic reduced coffee consumption to 3.5 kg per person in 2020, these numbers are expected to recover to pre-pandemic levels and continue rising. By 2025, just three years away, average per capita consumption is projected to be 3.78 kg, representing an increase of nearly 25% in three years.
7. The coffee market is expected to reach a value of 1.33 billion USD by 2025.
(Market Research)
The increase in per capita coffee consumption, the willingness to pay more per cup, and the growing number of coffee shops mean the coffee market will see significant growth. It is projected to be worth 1.33 billion USD by 2025, compared to 262 million USD in 2015, representing an annual growth rate of 13.74% during that period.
Frequently Asked Questions
Which coffee chain is the most popular in the Philippines?
Starbucks is the largest coffee chain in the world, with more than 25,000 stores globally as of 2017. Of those, 298 are located in the Philippines, equating to 2.87 coffee shops per one million people. This puts the Philippines ahead of countries such as Greece and China but still far behind the 41 coffee shops per one million people in the U.S. and the astonishing 52 branches per one million people in Monaco. (Silver Door Apartments)
How many coffee shops are there in the Philippines?
Although there are no precise statistics for the total number of coffee shops in the country, in 2011 it was reported that there were more than 300 cafés and specialty coffee shops owned by major chains. These included 190 Starbucks outlets, 62 Figaro branches, and 51 Bo’s Coffee shops.
What is the coffee capital of the Philippines?
Coffee was first introduced and cultivated in the Batangas region of the Philippines, and to this day it is still regarded as the country’s coffee capital. Other regions, including Amadeo in Cavite province, also claim to be among the most important coffee-growing areas.
Coffee is one of the most popular beverages in the Philippines, and as in many other parts of the world, it continues to grow in popularity. Starbucks is the largest chain and specialty coffee retailer in the country, while instant or soluble coffee remains the preferred way to consume coffee beans. Although consumption was affected during the pandemic, it is expected to recover and increase further by 2025. In 2020, the average Filipino consumed 3.05 kg of caffeinated beverages.