
On February 10, 2025, the Vietnam Trade Office – Consulate General of Vietnam in Houston, Texas (USA)successfully organized an online dialogue themed:
“U.S. Market Information, Economic and Trade Development Trends in 2025.”
Successful Event with Broad Participation
Table of Contents
The dialogue attracted over 120 delegates, including representatives from:
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The Consulate General of Vietnam in Houston
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Business Association of Overseas Vietnamese (BAOOV)
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U.S. Consulate General in Ho Chi Minh City
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Ho Chi Minh City Association of Mechanical and Electrical Enterprises (HAMEE)
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Vietnam Chamber of Commerce and Industry (VCCI)
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Vietnam Association of Seafood Exporters and Producers (VASEP)
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Major corporations such as Thaco, Hapro, and Habeco
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Economists, trade experts, investors, and leaders of many overseas Vietnamese enterprises operating in the U.S.
Distinguished Speakers and Key Insights
Prominent speakers included:
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Mr. Peter Hong, Secretary-General of BAOOV
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Dr. Huynh The Du, former lecturer at Fulbright University Vietnam, now at Indiana University
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Mr. Vinh Nguyen, President of VBI Global
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Mr. Brad Morris, U.S. importer of Habeco products
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Mr. Daniel Luu, former senior advisor of the U.S. Small Business Development Center (SBDC)
Dr. Nguyen Manh Quyen, Head of the Vietnam Trade Office in Houston, chaired the event.
He provided updates on the U.S. market, including recent economic, trade, and investment policies introduced since President Trump’s return to the White House.
Dr. Quyen also shared Vietnam’s governmental strategies and the Ministry of Industry and Trade’s initiatives to support sustainable business growth, helping enterprises stabilize production and exports amid shifting global conditions. He analyzed the impact of rising import tariffs on various goods and the resulting supply chain disruptions in the U.S., noting potential implications for American producers and consumers alike.
Recommendations for Vietnamese Exporters and Investors
The Trade Office recommended that Vietnamese businesses:
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Stay calm and analyze market trends carefully before making major decisions.
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Leverage the support of Vietnam’s trade offices in the U.S. as reliable partners in connecting with thousands of industry associations, chambers of commerce, and large enterprises across all 50 U.S. states.
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Work with licensed, experienced consultants to avoid legal and commercial risks when expanding export and investment activities in the U.S., especially amid major policy shifts.
Expert Analysis and Practical Perspectives
Speakers and panelists provided in-depth market analyses and practical insights from both business and academic perspectives. Discussions focused on:
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The impact of changing U.S. trade policies on Vietnamese exporters
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Market intelligence to help Vietnamese enterprises improve export performance and investment decisions
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Case studies and success stories from overseas Vietnamese businesses in the U.S.
The dialogue also allowed direct Q&A sessions between enterprises and experts, helping address specific challenges and identifying collaborative opportunities for Vietnamese companies.
Strengthening Connections and Future Plans
Representatives from the Nghe An Department of Industry and Trade, together with various business associations, expressed strong interest in:
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Expanding partnerships between Vietnamese and U.S. enterprises through Trade Offices and overseas Vietnamese networks
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Organizing business delegations to the U.S. for trade and investment promotion (XTTM-ĐT)
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Holding regular online meetings, potentially on a monthly basis, to provide continuous market updates and support for Vietnamese exporters.

